Monday, March 5, 2012

Spring Fashion Advice

Why we do what we do???

How do you know who to follow?  There are so many people running around with fashion advice but with very little to no knowledge of what is correct or not correct…. How do we weed thru all the hype and glamour of famous people (Not in the industry) being quoted, but has the meda’s attention…  

Well, I like to think that some of the greats, meaning Calvin Klein, Joseph Abboud, and Marc Jacobs still has a voice in the industry with common people.  When I say common people, I mean those who aren’t famous, movie stars, or a Trump of sorts.  You know the soccer mom who, somehow forgets to put on makeup before leaving the house, yet has time to keep up with the Jones…   The common audiences, those who have forgotten that they are beautiful no matter what we say to them.  They lack the self confidence that we all long to hear from someone that means something to us.  Forgetting that the person who really matter is (us or themselves).  Stop listening to the chatter of the white noise in the background of those who think they know but really just want to be heard in the fashion industry, and not for the right reason.
When going shopping do yourself a favor and keep to a few rules that you can live by…
1.       Always listen to that little person inside weather you look good or not
2.       Take a chance and try something new,  but keep rule #1 in mind, but think outside the box
3.       Remember age is a number not an outfit, when thinking you are dressing to “YOUNG” it’s not about the clothing it’s more about if it’s appropriate  and how your wearing it.
4.       Elegant and edgy is a simple refined look and one everyone should work towards.
5.       Keep your body type and skin tone in mind when shopping, and ladies so you know every size is beautiful, it’s just weather you are dressing correctly or to accommodate your figure, and using all your assets.  So figure out what your assets are and use them.
Now when shopping if at a boutique make sure the owner knows more about clothing then you do and the words  I opened a boutique because  “They Always Just Wanted To Have One”!   That is not the person to buy from…  Boutique owners should have at least 5 yrs in each of the following subjects as a background to understand how to dress anyone correctly.  They should be as follows; design and  merchandising, manufacturing, and sales.  The reason I say that is because to really know the business and a customer you have to know cuts, style and body types to understand the entire customer, not just the perfectly thin and beautiful people that walk thru the door, which is easy to dress.  Instead challenge them to their knowledge, and understand what you are asking before you challenge them.  Here are a few easy Q & A to ask to know if you’re shopping in the right place or not!
1.       Q. What do you think is the most forgiving cut for a skirt?      A. Pencil skirt    why because pencil skirts are forgiving to most figures, and A line skirt is really only for those with a tiny waist and perfect butt.
2.       Q. What season do you think I am, meaning a Winter Spring Summer or Fall?   Here’s the thing if they answer just one of them, well, let’s put it this way… A.  They don’t know because no one person is a single season, and I do mean no one is just what I said.   Our color of our complexion changes with the seasons as does hair color for those of you that prefer to rock a different color per season.  And any good boutique owner will know that, or at least someone who has been in the industry for years, and faces it, isn’t that why you’re going to a boutique! For that one of a kind special piece that you need in your wardrobe.  
When you find that boutique that can answer those questions then you’ve found a home,  at my boutique I follow all these rules and more!  I would never tell someone that they look good in something just to make a sale this is my reputation on the line,  so not only are they representing themselves but they are representing me and my boutique,  and that’s big.   Well ladies happy hunting and remember your beautiful no matter what size, shape or height you are.  And only you can change who and how you feel about the way you look.
Happy Shopping!
By Karlanne
Fresh by Karlanne “A Unique Clothing Boutique”
Fresh is where fashion starts & personalities bloom!

Tuesday, January 17, 2012

Leg Draggers and Mommy Jean Wears

Spring Up into Fashion

Can you be a leg dragger or a mommy jean wearer?  How do you recognize if you are?  Here’s a few tips to see if this fits your profile. 
1.        Do you have jeans on that are over your belly button?
2.       Are the pockets of your jean larger than your hand?
3.       Do your old jeans look like your new jeans?
So you ladies can figure it out here’s a before and an after of one of my customers.
Just a little information before we move forward to the before and after;  Here is a women 60 years of age and came into my store and was looking around, and I like to allow people to get a feel of my store before I ask them if they need any help.
So, I asked this women, would you like some help, and she shyly smiled and said you don’t have anything here for my age.
I just smiled and asked her what she was looking for?  She replied something for my daughter’s wedding… and I asked the usual questions, what time of day is it? Is it black tie? Where is it being held?   And she politely told me and then she told me that her X-husband was going to be there… with I believe his new little chippy wife… 
So I replied, ok let’s fix what you’re wearing first, because you can’t just be seen running around a wedding like this then be dress later…

So here is how I found her… looking all of the age she said she was…

This how I transformed her…
No longer looks her age does she?
Now what I like to do is allow my clients to choose something so I can see the direction that they are going in… So this is what she chose…
Her Choice
And this is how I saw her…
My Choice

Now, she no longer looks the age she told me, nor does she look like a leg dragger!…  and "THE LEG DRAGGER" expression comes from acting like your dragging one leg in the grave and you have given up!
 I understand it’s not always easy to remember who you are but if you try I bet that there’s someone fabulous in you just waiting to get out!  And if you feel you can’t do it alone contact me and I’ll help you!  Or visit me in my store “Fresh by Karlanne”  located on the corner of Hartford Road and Old Marlton Pike, in Medford NJ
Because I would love to show all you women how beautiful you really are, any age, any body type, anytime!
Remember, Fresh by Karlanne is where fashion starts and personalities bloom!
Happy Shopping